Learn about Christoph's successful career leading teams of journalists, content creators, strategists, and designers, and how his approach has driven growth and customer engagement for businesses in healthcare, nonprofits, SaaS, publishing, technology, and professional services. We'll also discuss his latest book, "Going Live," and the popular Business Storytelling Podcast, which has been downloaded over 400,000 times in more than 100 countries.
Discover Christoph's five pillars of content performance: an embraced content performance culture, innovation by all, next play mentality, right players in the right seats, and ongoing evaluation. Don't miss this insightful conversation with one of the industry's leading voices in content marketing and storytelling.