Fender Digital is leading the online revolution and modernization of Fender with a new division dedicated to digital education, innovation, customization, and mobile learning.
Micro-Learning ensures that some guitar skills being mastered in less than 2 minutes and personalized curriculums based on the user’s favorite songs all through online learning.
“Ninety percent of people who pick up the guitar will drop out after one year, and we see Fender Play as a solution to that challenge.” Ethan Kaplan
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